
Engaging with Customers: How to Take New Customer Relationships to the Next Step
Overview: Attracting a potential customer is hard work, but it’s not the end of the process! If you want to build up to a transaction and create a new loyal customer, you have to engage with your prospect to keep them interested. Read on for some engaging advice! Last week on our blog, we talked about how to attract new customers by thinking strategically, looking in the right places, and showing your audience that you understand them. So let’s say you’ve grabbed the attention of some new potential customers. What do you do next? How do you strengthen those relationships