If you are looking for how to add Google Analytics into WordPress as well as adding a search console to your website, this article will cover that very topic. Formally called “Google Webmaster Tools,” Google Analytics is ground-level basic website tracking that can be installed into WordPress websites. The importance of having Google Analytics installed into WordPress for your website is that this allows you to keep track of how online visitors interact with your website. Essentially, this lets you know what is and is not working for your website, what you can afford to remove, and what you might